The Truth about Dacia's sales in Germany

I love numbers, they tell the truth!

Dacia's sales in Germany (helped by the 2500 Euro incentive given for giving up old cars) topped at about 1000 cars/week. That makes 4000 per month and 50.000 per year. That's nothing compared to the total of new cars sold yearly in Germany (about 2-3 millions). It is roughly 2% of the market, which is very good for Dacia, but it is far away from being a top position. Even more, this 2% are assuming that the sales will keep the current high levels, which I doubt. I bet that the Dacias sold in Germany will end up like those sold in 80s in Hungary: sooner or later they will be bought for 1k-3k euro by romanian citizens and brought back to Romania.

I wrote this post because I saw 2 types of articles in newspapers: romanians celebrating the take over of the german auto market :) ... and germans complaining that the government incentive goes to Romania and Germany gets no advantage of it ... both statements are false, the numbers show it!

However, 50.000 Dacias sold only in Germany means that Dacia needs to increase capacity in Pitesti.